Metrics

Reach

Total number of unique users who saw a post.

Reach on Telegram refers to the total number of unique users who viewed a post. In Telegram, reach is essentially equivalent to views since Telegram counts each device view. Unlike social media platforms, Telegram does not separate 'organic reach' from 'paid reach' for channel posts.

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Metrics

ERR (Engagement Rate Reach)

The percentage of subscribers who viewed a post.

Metrics

Views (Post Views)

Number of times a Telegram post has been seen.

Metrics

Impression

A single instance of a post being displayed to a user.

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