Telegram Sponsored Post Price Calculator (2026)
Calculate a fair price for a sponsored post on your Telegram channel in seconds — enter subscribers, views, and engagement rate for an instant rate.
Also known as the Telegram ad price calculator — the same tool people search for as "стоимость рекламы в телеграм".
Your parameters
Recommended price
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CPM (price per 1,000 views): —
Minimum price
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Maximum price
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Average Telegram Ad CPM by Niche (2026)
| Niche | CPM |
|---|---|
| Crypto / Finance | $12 |
| Marketing / Business | $8 |
| Tech / IT | $7 |
| Education / Self-dev | $5 |
| News / Media | $4 |
| Other | $4 |
| Entertainment / Lifestyle | $3 |
CPM is the approximate price per 1,000 views of a sponsored post. Your actual rate depends on engagement rate and audience quality — calculate the exact price for your channel with the calculator above.
How is Telegram ad pricing calculated?
Telegram ad pricing depends on three factors: average post views (CPM ranges from $2 to $15 depending on niche), engagement rate (active audiences command higher rates), and topic (finance and crypto pay the most). A channel with 10,000 subscribers and 5% ER in the finance niche can charge $30–100 per post. More content = more views = higher ad prices.
Want market-rate benchmarks by niche? Read the full guide to Telegram ad rates.
Looking for more free tools like this? See our roundup of the best Telegram growth tools.
Frequently Asked Questions
How is Telegram channel ad price calculated?
Ad price = (average post views ÷ 1000) × CPM. CPM depends on your channel's niche ($2–15) and rises with a higher engagement rate. Enter your own numbers in the calculator above for an instant estimate.
What affects Telegram ad price more — subscribers or views?
Views matter far more than subscriber count. Advertisers pay for the audience that actually sees the post, so a smaller channel with a high view rate can charge more than a bigger channel with low reach.
How can I increase my channel's ad price?
Raise your engagement rate (reactions, forwards, comments), post consistently so views stay high, and build a media kit with 30-day stats — advertisers pay a premium for verified, active channels.
How can I calculate Telegram ad pricing myself?
Use the calculator above: enter your subscriber count, average post views, and engagement rate to get an instant estimate of what to charge for ads in your channel — no complex formulas needed.
Is this the same tool people search for in Russian or Ukrainian?
Yes — this free calculator answers the same question people search in Russian ("рассчитать стоимость рекламы в Telegram") or Ukrainian ("розрахувати вартість реклами в телеграм"): enter your subscribers, average views, and engagement rate above for an instant price estimate.
Сколько стоит реклама в Telegram-канале в 2026 году?
Обычно $3–$12 за 1000 просмотров (CPM), в зависимости от ниши и уровня вовлечённости (engagement rate) — точную сумму для своего канала можно узнать с помощью калькулятора выше.