Telegram Sticker

A Telegram sticker is a themed image, animated, or video graphic sent in a chat much like an emoji but larger and more expressive. Stickers are organized into packs that anyone can create for free (via the @Stickers bot) and share via a link — users add a pack once and can then use it in any chat. For channels, stickers are typically used sparingly in posts or in a linked discussion group for engagement, rather than as primary content, since channel posts are usually read passively rather than reacted to sticker-by-sticker.